The Only Credit & Rewards Program That Benefits Both Tenants and Property Owners and Operators

Tenants build credit effortlessly. Property managers increase retention and ROI. Everyone wins.

Trusted by 2,200+ property owners and operators. and over 1 million tenants nationwide.
“The go-to membership program for tenants and property owners and operators..” – Bloomberg
Piñata helps property managers and property owners and operators. boost on-time payments, reduce vacancies, and generate new revenue—while keeping tenants happy.
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How Piñata Works

Piñata transforms the way rent payments benefit both property managers and tenants.

  • For Property Managers & property owners and operators.: Piñata combines tenant rewards, financial tools, and value-added amenities to create a stickier tenant experience—reducing late payments, increasing lease renewals, and ancillary revenue..
  • For Tenants: Every on-time payment builds their credit score, earns monthly rewards, and provides access to exclusive financial perks.

Why Property Managers Choose Piñata

  • Lower Vacancy Rates & Higher Lease Renewals
    • Every vacant unit costs property managers thousands in lost revenue and turnover expenses. Piñata helps create tenant loyalty and improve retention.
  • More On-Time Payments, Fewer Collection Issues
    • Tenants are incentivized to pay rent on time by building their credit and receiving monthly rewards.
  • Effortless Compliance with Rent Reporting Laws
    • Rent reporting requirements are becoming more common across the country. Piñata makes it easy to stay ahead of changing regulations with a fully compliant, turnkey solution—no added work required.

How Piñata Generates Revenue for Property Managers

Flexible Implementation: RBP, Admin Fee, or Amenity:

Property managers can charge tenants a monthly fee for premium benefits while keeping a portion as additional revenue.

Higher Lease Renewals & Retention:

Every move-out costs property managers. Reducing turnover, can save a property manager, at least $4,000 each time, increasing ROI.

Increase on-time Rent Payments:

Rent reporting and financial rewards encourage tenants to pay on time, reducing delinquency rates.

What Tenants Get (& Why They Stay Longer)

Credit Building

On-time rent payments are reported to Experian, Equifax, and TransUnion, with 24-month back reporting. Renters see an average 60-point credit score boost within their first 3–5 months—no credit card required.

ID Theft Protection & Security

Tenants get built-in protection with $1M in coverage, dark web monitoring, real-time alerts, and a zero-deductible recovery policy—covering up to 10 family members. Peace of mind that helps renters stay secure and financially stable.

Loyalty Rewards That Add Up

 Earn $120+ annually in rewards for on-time rent and other in app activities. Redeem points via a marketplace of 100,000 products, sweepstakes, limited offers and more.

Everyday Savings

Get exclusive discounts on groceries, gas, insurance, and more—making everyday expenses more affordable.

What Property Managers & Owners Get

Encourage Tenant Engagement

Boost early renewals, improve property reviews, and encourage better unit upkeep through Piñata’s engagement tools.

Stronger Payment Performance

Increase on-time rent payments by 15% on average with built-in credit reporting, rewards, ID theft protection, and pet wellness perks.

Higher Retention & Revenue

Improve renter retention and generate ancillary income with customizable resident benefit packages.

Add Value with Local Partnerships

Include local vendors tenants already use to enhance value and unlock new revenue streams.

Why Now?

Rent Reporting Regulations Are on the Rise

  • Rent reporting requirements are gaining momentum across the U.S. With Piñata, staying compliant is effortless—no matter where your properties are located.
  • Other states are likely to follow California’s implementation of AB-274. Stay ahead of the curve. Learn more about AB-2747

More Than Just Rent Reporting—Real Value for Tenants

Rent reporting alone isn’t always enough. Many tenants don’t recognize the benefits and doors it opens for them. That’s why Piñata goes further, combining rent reporting with financial education, monthly rewards, and identity theft protection to truly elevate the resident experience.

Retention & Ancillary Revenue Are Key for Property Managers

Reducing turnover and extending lease terms are crucial to profitability. Rent reporting supports this whether you:

  • Include it in a Resident Benefit Package (RBP) to boost retention and generate ancillary revenue
  • Offer it as an amenity to reduce vacancy and turnover costs (up to $4K per unit)
  • Pass through costs as an admin fee, ensuring compliance without impacting your margins

What Our Clients Say

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Frequently Asked Questions (FAQ)

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Property managers can charge tenants a small monthly fee for access to Piñata benefits. Whether included as part of a resident benefit package or offered as a standalone perk, Piñata helps improve occupancy stability and tenant retention—ultimately driving long-term financial gains.

By providing tenants with credit-building opportunities, financial rewards, and loyalty perks, Piñata increases renter retention, reducing turnover and lease renewals Plus, renters earn in-app Piñata Points for early lease renewals.

Piñata only reports on-time payments to all three credit bureaus, meaning tenants are incentivized to pay rent on time consistently. Missed payments are not reported as late to protect tenants while keeping the incentive structure in place – unless requested to do so.

Most property managers launch within 21 to 30 days. We can also launch earlier to meet your timeline needs. The process is simple, and requires minimal setup on your end.

  • Multifamily buildings
  • Single-family rental portfolios
  • Student housing (on-campus & off-campus)
  • Institutional, HOA communities and REIT-owned properties

Let’s Talk—See If You Qualify

📆 Book a 10-Minute Call

Get a personalized consultation on how Pinata.ai can help your property business.